Top 10 Cruelty-free Mascaras for 2021 You Can Set Your Eyes On

Top 10 Cruelty-free Mascaras for 2021 You Can Set Your Eyes On

August 16th, 2021 | by

From being conscious about picking makeup that doesn’t harm your skin, to being conscientious about it not harming animals along the way, you have raised your (moral) beauty standards and we can’t be prouder!

For those who have little to no idea about what cruelty-free makeup really is- let’s do a quick read, shall we?

Cruelty-free makeup isn’t tested on animals. Additionally, any raw material used in its making doesn’t kill or harm animals in any way.

How do you know if a brand is cruelty-free?

Cruelty-free makeup comes with a third-party certification that assures consumers their practices do not involve animal testing. A Leaping Bunny certification is the golden symbol that neither the product nor its ingredients are tested on animals.

With all this information and some keen research, we curated a list of top 10 cruelty-free mascaras.

1. Harvest Natural Beauty – Lengthening Organic Mascara

A light mascara that thickens and lengthens each lash harmoniously. It is conditioned with organics and vitamin E, is smudge-proof and water-resistant. Free from artificial colors, preservatives, and fragrances, this mascara is ideal for sensitive eyes too. It will give your lashes an excellent lengthening effect.

Pro tip: Add a few moisturizing eye drops to it and see it work like magic.

2. Super Volume Mascara by The Body Shop

Living up to its name, this mascara adds more volume to your lashes and gives your eyes that statement look. This option is great if you prefer subtle makeup. Don’t forget to reapply from root to tip for more volume.

3. Honest Beauty Extreme Length Mascara Plus Lash Primer

Give extreme lengths to your eyelashes with this 2-in-1 mascara and lash primer duo. Start with the mascara lash primer for an even base and increase your lash’s lay-down performance and staying power. Flip to the dark side to add the colour. This product is so gentle on the eyes, it makes it suitable for those with contact lenses too.

“When I developed this product, I knew it was going to be a game changer! The 2-in-1 primer and mascara wand was customized for us when we launched and is still the unique way we deliver incredible payoff.” – says Jessica Alba, Founder Honest Beauty

4. Emani Minerals Organic Soy Mascara – 1093 Midnight

An award-winning product that is sure to add all the drama to your lashes. This soy-infused mascara is formulated with a blend of soy protein and cucumber extract that conditions your lashes and keep them stronger and softer. Apply a coat, wait for 10 seconds, and re-apply. A winner that lifts your lashes and spirits at the same time.

5. Pacifica Beauty Aquarian Gaze Water-Resistant Mascara 

For the eyes of your dreams (or dreamy eyes!), go for this beautiful and colourful mascara. It comes with a moulded vegan lengthening brush that makes your lashes look super long, separating them one by one to build volume. Its nourishing formula is infused with coconut oil, kelp extract and vitamin B for hydration.

6. Vivienne Cabaret Première – Artistic Volume Mascara

As the French singer Marc Lavione sang, “le regard qui tue” this French mascara is surely going to fetch you all the compliments for your eyes. Build the look with even, thicker, fanned lashes and get a soft, natural yet defined look. This mascara is easy to apply as it comes with a small brush that coats every lash.

Pro tip: Comb your brows with the spoolie brush before applying the mascara. Combine with your favorite eyebrow gel for a long-lasting effect.

7. ULTA Maximum Lashes Mascara

If the natural “no makeup” look is your go-to makeup, then this is your mascara. An innovative brush applicator combines short and long diamond-shaped bristles to evenly coat your lashes. This keeps your lashes clump-free and maximizes them to their fullest length. A bonus? The ULTA mascara is long-lasting and smudge-free as well.

8. CoverGirl Lashblast Volume Waterproof Mascara

Winning three ‘Best of Beauty’ Awards for its ability to make straight lashes look curled and defined, this mascara is a true steal. It is made with a patented volume-boosting formula and comes with a patent-pending brush. It is hypoallergenic and is suitable for contact lens wearers.

Pro tip: Use less mascara on lower lashes than on top lashes. After you’ve coated the eyelashes with mascara, add just one more layer to the outer corners. The extra coat will make your lashes look longer.

9. Neutrogena Healthy Lengths Mascara

Ace skincare brand Neutrogena has made this nourishing mascara that will not only make your lashes look stunning, but also look after your lashes. Made with vitamin E, rice protein, and olive oil, this mascara make your eyelashes look thicker and keeps them strong and well-moisturized over time. 

10. Burt’s Bees 100% Natural Nourishing Mascara


Burt’s Bees Nourishing Mascara is formulated with jojoba oil and glycerin to nourish and moisturize your lashes. Plus, the wand has a pointy tip, so it’s easy to lift every lash on your eyes even the ones hiding in the corners.

Sayasi Ghosh